New Arrivals

FRONT LIGHT: A compact cycling safety light built around three high-output LED emitters, the KTV Drive Pro 300+ Front light offers up to 300 lumens of output and a highly disruptive Daytime Flash mode. It features a lightweight yet durable waterproof construction, rigorously tested to IPX7 Waterproofing standards. The KTV Drive Pro 300+ Front offers convenience and versatility with six output modes, up to an impressive 100-hour max runtime, and waterproof USB-C charging(cable not included). REAR LIGHT: The KTV Drive+ Rear is a compact yet powerful rear light that ensures optimal visibility and safety on your rides. With a maximum output of 40 lumens, an impressive 45-hour runtime in Femto mode, and six different output modes, including Daytime Flash, this rear light provides reliable illumination. The unique design is compatible with aero and round seatposts, ensuring versatility for various bike setups. The light utilizes our Wide-Angle Optics lens design to provide 270° of visibility, and an integrated USB stick allows convenient cable-free recharging. Rigorously tested to IPX7 Waterproofing standards, it can withstand challenging weather conditions. Note: These lights are not being distributed within the German market. - Front Light Max 300 lumen blast mode / 100-hour runtime in Femto mode - Front Light Max 300 lumen blast mode / 100-hour runtime in Femto mode - Daytime Flash mode with Highly Disruptive Pattern - Waterproof USB-C charging port with charge indicator - Low-profile mounting with integrated strap hooks - Rigorously tested to IPX7 Waterproofing standards - 1400 mAh battery capacity - Rear Light Max 40 lumens / 45-hour runtime in Femto mode - Daytime Flash mode with Highly Disruptive Pattern - Wide Angle Optics: 270° of visibility - Unique aero and round seatpost compatible design - Rigorously tested to IPX7 Waterproofing standards - Integrated USB-stick for cable-free recharging - 400 mAh battery capacity

The GX Eagle Transmission (T-Type) chain is the strongest we have ever made. Specifically engineered to optimize Eagle Transmission, this all-new T-Type design features a unique flat top. In addition to this shape maximizing shifting performance and upgrading the aesthetics of any bike, it is developed specifically for the added torque loads of E-MTB thanks to its solid pins that give it incredible strength. - Strongest SRAM chain ever. Specifically engineered for Eagle Transmission. - Flat top profile, unbelievable shifting performance, game-changing aesthetics. - Solid pins, fully approved for E-MTB use

Unleash your inner Spartan warrior with a Spartan series performance saddle. - Sport Design - Rails: Chromoly - Dual Density Base - Deep Groove Design - Cover: Soft Feel Microfiber

Serfas' Dorado saddle is ready for any outing. The anatomic base with cut-out eliminates pressure in sensitive areas, while the Dual-Density padding provides a cushioned ride. Plus, chromoly rails and a waterproof microfiber cover make this saddle ready for years of service. • Men's Specific Sport Design • Cutout Base for Soft Tissue Relief • Dual Density Base • Rails: Chromoly • Size: 280mm x 165mm • Weight: 347 Grams • Cover: Waterproof Coated Microfiber

Designed for intensive training, it is equally suitable for racing events. The Rubino Pro builds on the standard Rubino platform, utilizing the same exclusive 3C Graphene compound structure, long service life, puncture protection, and sharp handling traits, but substitutes a folding bead material for reduced weight. The Rubino Pro has long been a favorite for both training and racing, and with the addition of Graphene technology compounds, is more versatile than ever! - Graphene rubber compounds

Being Seen From All Angles Has Never Been Easier We understand being able to see in the dark is important, but we also believe that so is being visible to cars. A recent study by the National Highway Traffic Safety Administration (NHTSA) showed 27% of bicycle accidents are side impacts and 30% of fatalities occur in intersections (between 2010-2017). Being seen from all angles while cycling has never been easier. The Grid Side Beacon was imagined to work in with head/tail lights to keep you more visible from a full 360 degrees. Designed to be mounted to either side of your fork with reusable silicone straps, the Grid Side Beacon can be used as a stand-alone light, or as part of our Luminate 360 Light Set. Spec'd with eye-catching amber-colored LEDs, the weatherproof, rechargeable Grid Side Beacon set comes with a dual-headed charger and has a runtime of up to 6 hours for multiple days of commuting illumination. - 58 grams - Charges via any standard USB port - ip-65 submersible - ingress protection rating or "IP rating," is a techy way to describe the level of water- and dust-proofness of a product. this light meets the IP-65 standard, which means it is totally protected against dust/grit and protected against low-pressure water jets from any direction. - High/Solid 85 lumen, 1.5 hr runtime; Low/Solid 50 lumen, 3 hr runtime; High/Flash 85 lumen, 3 hr runtime; Low/Strobe 50 lumen 6 hr runtime

Elevate your cycling experience with the Micro Drive 800+ Front light. Whether you ride recreationally or in challenging conditions, this is your visibility solution. With eight LEDs, this light is engineered for maximum efficiency and runtime, providing the best beam pattern for optimal visibility in even the most challenging conditions. Six different output modes, including Daytime Flash, 800 lumens max output, and a 35-hour runtime on femto mode, ensure you're prepared for any circumstance. The light's waterproof USB-C charging(cable not included) and CNC-machined aluminum construction with cooling fins provide durability and convenience. Rigorously tested to IPX7 Waterproofing standards, it is built to withstand various weather conditions. The fresh optical design, optional GoPro mount compatibility, and Infinite Light Power Pack+ compatibility offer versatility and enhanced performance. Customize your lighting experience for your unique lifestyle with the Micro Drive 800+ Front light. - Max 800 lumens / 35-hour max runtime - Max 800 lumens / 35-hour max runtime - Waterproof USB-C charging port with charge indicator - Daytime Flash mode with Highly Disruptive Pattern - CNC-machined aluminum construction with cooling fins - Engineered Optical Design - GoPro mount available separately - Infinite Light Power Pack+ Compatible for extended run times - Rigorously tested to IPX7 Waterproofing standards - 1900 mAh battery capacity

Serfas' RX saddle is your prescription for riding in comfort. It boasts a cutaway top that minimizes pressure, dual-density padding for cushioning, and a protective layer of friction-fighting Reactive Gel. What's more, the Twin Bar design allows each side to flex independently for even more comfort. • Twin Bar Design • Rail: Steel • Size: 267mm x 171mm • Weight: 485 Grams • Cover: Vinyl • Cover: Waterproof, Breathable, Anti-Microbial Microfiber

Rail Race takes the iconic Rail sunglasses to new heights, specifically tailored for cycling and baseball enthusiasts. Building upon the success of the original Rail, Rail Race is a 2-lens interchange model that combines style and performance to elevate your outdoor experience.

The Assegai tire is designed primarily for downhill racing and aggressive trail riding in mixed conditions. The knob height falls between the Minion DHR II and the Shorty. Like the Minion tires, the center knobs are heavily ramped on the leading edge to reduce rolling resistance. A small knob located between the center tread and side knobs provides a smooth transition while cornering. The Assegai offers predictable traction, even over slippery roots and rocks. - World Cup Champion Greg Minnaar's signature tire

The Volt is our most popular mountain saddle. Shaped for speed and comfort, time tested and proven, the Volt makes for an incredibly versatile saddle that has gained endless acclaim among riders. - Medium padding thickness and subtle curves make the Volt our most popular mountain saddle - An upward curved tail and gentle drop to the nose provide something to push against while pedaling - Cromoly rails

Serfas' Performance RX saddle is your prescription for riding with comfort. It boasts a cutaway top that minimizes pressure, dual-density padding for cushioning, and a protective layer of friction-fighting Reactive Gel. What's more, the split design allows the two sides of the seat to flex independently for even more comfort. • Narrow Design for Endurance • Twin Bar Design • Rails: Chromoly • Size: 264mm x 158mm • Weight: 430 Grams • Cover: Waterproof, Breathable, Anti-Microbial Microfiber

The Shimano 105 R7000 mechanical brake Dual Control Levers bring quick and intuitive shifting and confidant braking in an affordable package. Features - Redesigned internal shifting unit - Greater reach adjust range - Easier access to inner shift cable - Quick and intuitive rear shifting operation - Reliable performance in race conditions - Lighter front shifting when paired with FD-R7000

Shimano Ultegra R8000 pedals. - Pro-level performance and lightweight for the enthusiast - The legacy of Shimano design, quality and performance - Carbon-composite body - Extra-wide platform for a more efficient transfer of power - Adjustable entry and release tension settings - 4mm longer axle available - Low stack height - 0.7mm lower than PD-6800 - Model Number: PD-R8000 - Series: Ultegra - Pedal System: SPD-SL - Average Weight: 248 grams

An entry level fork with the latest features and performance; Judy Silver is built around a brand new chassis derived from the Pike, works with Plus tires up to 2.8 in both the 27.5" and 29" models. Judy Silver features the Motion Control RL damper and is compatible with OneLoc remotes and has Fast Black upper tubes for an all-black look and low friction performance. - 80-120mm travel - External rebound - TurnKey lockout controls - Fast Black upper tubes - Motion Control RL damper - Compatible with OneLoc remote - Solo Air spring

The Transfer v2 is more solid than ever. From the steel construction of the original to a new Flatlock hitch cam for enhanced stability in tow. Plus, a semi-integrated cable lock for an upgrade in security. The best part? The new Transfer v2 has the modular configurations available so you get a multi-rider rack at an everyone-friendly price. - Flatlock cam for 2", ball cam for 1.25" - Includes semi-integrated bicycle cable lock - Tamper-resistant hitch security - More robust hitch design for enhanced stability in tow - Holds up to a 50" wheelbase bike (previously 47") - Holds wheels 18"-29" (previously 20"-29") - Holds tires up to 5" with accessory strap (previously 4.5") + better hook clearance for loading fat bikes - Automotive-grade 750 hour salt spray hardware - Dedicated 2" hitch version in the 2 bike configuration can be directly mounted on campers, recreational vehicles, or trailers with CHASSIS MOUNTED RECEIVERS ONLY.

PUSH THE PACE ON CLIMBS, LET LOOSE ON THE DESCENTS. THIS ALUMINUM HARDTAIL GIVES YOU A FEEL FOR THE TRAIL WITH BALANCED, CONFIDENT HANDLING AND A PLUSH SUSPENSION FORK. KEY PERFORMANCE FACTORS Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

The SCOTT Speedster Gravel 50 is your one-stop-shop for when the path gets less traveled. Comfortable geometry for all-day rides, room for big tires, and fully internal cable routing make this a great option for those looking to take it off road! KEY FEATURES - Speedster Gravel Disc Alloy Frame - Speedster Gravel Alloy Disc Fork - Shimano Claris Disc, 16 Speed - Syncros Race 24 Disc Wheels - Schwalbe G-ONE Bite Tires

The SCOTT Speedster 40 is a light, agile, and cost-efficient alloy road bike. With fully integrated cables, not only will this bike ride well, but it will most definitely look the part! KEY FEATURES - Speedster Disc Alloy Frame - Speedster Disc Alloy Fork - Shimano Claris, 16-Speed - Syncros Race 24 Disc Rims - Schwalbe Lugano Tires

Introducing the Velotric T1. Sleek, lightweight & powerful. Our first smart bike, engineered for everyday enjoyment. Powered by our proprietary drive system E35+ with torque sensor technology. Details: - 36V 9.8Ah Battery, 350W Motor, 2-side Torque Sensor. - Top speed 20 MPH, Class 1. 25 MPH (Unlock) - 5-level pedal assist, Walk mode. - 36 lbs, 6061 Aluminum alloy Frame and Fork. - Tektro Hydraulic Disc Brakes. - Shimano 8-speed. - Velotric Smartphone App, Velotric Smart+ Sensor. - Anti-Theft Alert, Keyless Unlock, GPS Tracking, Ride Customization via Riding Modes, Ride Tracking, Health Tracking, Auto Headlight. Features: - Zero Wire. Less E, More Bike. Clean. Sleek. Integrated battery. Zero external wires. Plenty of power packed inside -- but outside Velotric T1 looks just like a regular bike. - Ultralight. Designed for Urban and Beyond. At just 36 lbs (16 kg), Velotric T1 is the perfect grab-and-go choice for a smooth, nimble ride in the city or beyond. - Velopower E35+. Smart, smooth, silent. Velotric T1 ST is powered by Velopower E35, our new proprietary drive system. Equipped with a torque sensor for best-in-class smoothness, and a powerful motor to breeze through most city streets with a 350W (Peak 600W) motor and 45Nm of torque. Go up to 52 miles with our 36V 9.8Ah battery.

The SCOTT Scale 940 features an ultralight Carbon Frame. RockShox suspension, a SRAM Eagle drivetrain, and Syncros components create a durable and affordable hardtail designed for world-class speed. Key Features: - Scale Carbon HMF Frame - RockShox Judy 100mm Fork - RideLoc 2-Position Remote - SRAM NX-SX Eagle, 12-Speed - Shimano Disc Brakes - Syncros X-25 Rims - Schwalbe Rapid Rob Tires - Syncros Parts

Road Reimagined Roll smooth, roll fast, roll confident. Wherever the road takes you, roll with Synapse – our most comfortable, all-around, up-for-anything, pure road machine. Where it thrives The open road, up & down hills, rough pavement What it's built for Comfort, handling, going long Highlights -Lightweight SmartForm C2 Alloy Frame w/ full carbon fork -Shimano Tiagra 10-speed group w/ hydraulic disc brakes -DT Swiss R470 wheels / 700x30c Vittoria tires -Fizik Aliante Delta Saddle -Equipped with Contain top tube bag So Smooth With Synapse Alloy, comfort is built in. Synapse Alloy's frame tubes are shaped and butted with absolute precision to help absorb road chatter and bumps without adding weight or isolating you from the ride experience. So Comfortable Synapse Alloy moves with both pace and grace. A comfortable riding position, planted handling, and the wonderful responsiveness of alloy under power, all create a bike that will help you feel in control and get more out of every ride. So Capable Synapse's comfort and confidence brings utility, too. Balanced geometry, plenty of gear/bottle mounts, and clearance for 32mm wide tires that bring cushion and grip, mean Synapse is ready to rock on any road. So Ready Don't sweat the small stuff. Synapse comes with a Contain top tube bag on some models. It's easy to load and easy to reach while you're riding. Bring snacks, tools, a map, or whatever else will help you go farther.

Discover a little mischief and unknown territory with the trail-ready Embolden, the perfect bike to get you onto the trails and singletracks. Trail Confidence 130 mm front travel and 120 mm rear travel, plus confidence-inspiring geometry, and disc brakes. Accessible Performance Equipped with single-pivot Flexpoint suspension design, and tuned specifically for women, Embolden is a highly capable, trail-versed dual suspension bike. Inspiring Comfort LivRight Sizing and 3F Design Philosophy guarantee a design built truly for women and the perfect fit across all frame sizes. Why We Love It Embolden is designed with women’s-specific geometry and 130 mm front/120 mm rear suspension, on a single-pivot Flexpoint platform. This bike feels stable, fast and energetic even as the terrain gets technical, meeting the demands of trail riding. Using our 3F Design Philosophy, we developed a geometry that provides a low standover height, making dismounts and maneuvering your body around the frame effortless. The 27.5-inch wheel size ensures that bike handling is still nimble and playful, while carrying more speed in corners and through rocks, providing a stable, trustworthy feel. - Frame: ALUXX-Grade Aluminum, 120mm FlexPoint Suspension - Fork: RockShox Recon RL, 130mm, Boost, 15x110, Fast Black stanchions, tapered, 42mm offset, custom tuned for Liv - Wheels: Giant AM 27.5, tubeless ready, sleeve-joint rim, 30mm inner width - Shifters: SRAM Eagle SX - Crankset: SRAM SX Eagle DUB, 30t